There's a sales technique people routinely use to try and lure a customer into buying a product or signing up for a service. Becoming aware of this is key, so that you can judge a product independently of the salesperson.
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This video was inspired by Rolf Dobelli's, 'The Art of Thinking Clearly':
https://www.goodreads.com/book/show/1...
Also check out:
https://www.shortform.com/blog/the-liking-bias-cialdini/
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